Compliance watchpoints
Australia's Privacy Act and Spam Act require consent, sender identification and a functional unsubscribe mechanism for commercial electronic messaging.
How to launch on Chronex360
Prioritize permission-based Click-to-WhatsApp and retargeting rather than cold outreach. Use Chronex360 to store consent source, manage follow-ups, centralize social messages and report conversion.
Recommended social-to-WhatsApp growth flow
Meta ad / Instagram DM / Facebook message → Chronex360 lead source → WhatsApp qualification → agent assignment → task or schedule → proposal/catalogue/order → follow-up → conversion reporting. Use Marketing templates only for opted-in promotional outreach; use Utility for requested/transaction-triggered updates; use Service replies when the customer starts the conversation.
What to track
Lead volume by source, opt-in rate, first-response time, qualified-lead rate, agent follow-up adherence, template delivery/reply rate, conversion rate, order/revenue attribution where applicable, and opt-out/blocked rate.