How Chronex360 helps manage your business in Massamá
Massamá businesses run their social-to-WhatsApp sales pipeline on Chronex360, from the first Click-to-WhatsApp reply through to a completed, tracked order.
Coastal resorts, boutique agencies, and retail brands across Portugal often win customers through a quick Instagram message or a Click-to-WhatsApp ad click rather than a formal enquiry form, and Chronex360 is built to capture that first, informal contact without losing momentum. The conversation is logged, routed to an available agent, and carried through qualification, booking or order confirmation, and follow-through to delivery or arrival, all inside the same WhatsApp thread the customer started. Seasonal tourism businesses benefit from business-hours-aware routing and multi-agent assignment that help teams handle peak-season enquiry surges without dropping replies. Portuguese-language templates keep the tone warm and familiar, and GDPR-aligned data handling gives teams confidence when storing guest and customer details. Owners get reporting that shows which channels are actually filling bookings or moving product, not just generating chatter.
Lead management
Leads and contacts share one table, split by an is_lead flag. Filter by keyword, status, source, assignee, tags, favourite or date, switch to the Kanban to drag cards between statuses, or open the full activity workspace for a single lead.
- List, Kanban and activity drawer views
- Rich filters plus favourite and archive
- CSV / Excel import wizard with column mapping
Lead assignment
Assign leads manually in bulk, or let the assignment service route them by strategy and eligible roles with round-robin per lead source. Every change is stored for response-time and ownership reporting.
- Manual bulk assign
- Round-robin per lead source
- Auto-claim on inbound social replies
Follow-up schedules
Schedules are quick reminders on a contact with a date, owner, status and note. A nightly command flips anything past due to Overdue, and entries also appear on the lead timeline.
- List, Kanban and summary cards
- Create straight from a lead's timeline
- Nightly overdue sweep