How Chronex360 helps manage your business in Berekum
Berekum businesses run their social-to-WhatsApp sales pipeline on Chronex360, from the first Click-to-WhatsApp reply through to a completed, tracked order.
Accra's booming ecommerce and fintech-adjacent retail scene generates leads from everywhere at once: a Click-to-WhatsApp ad for a fashion drop, an Instagram DM about a service booking, a website inquiry from a B2B buyer. Chronex360 pulls all of it into a single pipeline, automatically tagging each lead by its channel and routing it to the right agent based on product category and availability. From there, agents qualify the buyer, send a digital catalog or price list, and convert the chat into a trackable order that stays connected to delivery status, whether payment happens via mobile money, card, or cash on delivery through a local rider network. Sales managers get a live view of which campaigns are actually converting into completed, delivered sales rather than just generating chat volume. Chronex360 supports English and Twi-friendly templates, business-hours-aware multi-agent routing, and compliance-conscious messaging, giving Ghanaian businesses the structure to scale their WhatsApp-driven sales without losing a single lead in the process.
Orders board
Orders hold line items with product, quantity, selling price and a per-line discount, plus buyer and shipping details and campaign or employee attribution. Status cards, an amount filter and a drag Kanban keep the pipeline visible; Confirm moves a proforma to processing.
- Line-item orders with per-line discounts
- Status cards and drag Kanban
- Confirm, delete and Excel export
Lead analytics
The analytics service reports totals, new versus worked, conversion against final statuses, response times from assignment history, follow-up adherence and source and campaign breakdowns with time series. Results are cached for 15 minutes and exportable to Excel.
- Conversion, response time, follow-up adherence
- Period presets with source and assignee filters
- Cached 15 minutes, Excel export
Lead management
Leads and contacts share one table, split by an is_lead flag. Filter by keyword, status, source, assignee, tags, favourite or date, switch to the Kanban to drag cards between statuses, or open the full activity workspace for a single lead.
- List, Kanban and activity drawer views
- Rich filters plus favourite and archive
- CSV / Excel import wizard with column mapping