Compliance watchpoints
Vanuatu's Data Protection and Privacy Act came into force on 2 January 2025, applying to both public and private sectors with cross-border transfer rules and data-subject rights, backed by a 2023 National Data Protection and Privacy Policy. Obtain clear opt-in for WhatsApp marketing and honour opt-outs promptly.
How to launch on Chronex360
Use trilingual (English/French/Bislama) templates matched to customer preference, and validate reachable audience size locally before committing to large campaign budgets given limited public market data.
Recommended social-to-WhatsApp growth flow
Meta ad / Instagram DM / Facebook message → Chronex360 lead source → WhatsApp qualification → agent assignment → task or schedule → proposal/catalogue/order → follow-up → conversion reporting. Use Marketing templates only for opted-in promotional outreach; use Utility for requested/transaction-triggered updates; use Service replies when the customer starts the conversation.
What to track
Lead volume by source, opt-in rate, first-response time, qualified-lead rate, agent follow-up adherence, template delivery/reply rate, conversion rate, order/revenue attribution where applicable, and opt-out/blocked rate.