How Chronex360 helps manage your business in Ozatlán
Ozatlán businesses run their social-to-WhatsApp sales pipeline on Chronex360, from the first Click-to-WhatsApp reply through to a completed, tracked order.
San Salvador's retail boom and the steady flow of remittance-backed household spending mean small businesses across El Salvador are often chasing leads across four or five channels at once. Chronex360 gives them one place to catch a Click-to-WhatsApp tap from a Facebook ad, an Instagram DM about a product drop, or a website inquiry from a returning customer, then automatically qualifies and hands each one to an available agent. That same conversation thread carries the customer from first question through order confirmation and on to delivery, so a shop owner can see at a glance whether a lead is still being nurtured or already on its way out the door. Templates in Spanish keep responses quick and on-brand, agents get assigned based on real working hours rather than guesswork, and every message respects WhatsApp's commerce and opt-in rules. Reporting then shows which channels are actually driving revenue, not just conversations.
Lead management
Leads and contacts share one table, split by an is_lead flag. Filter by keyword, status, source, assignee, tags, favourite or date, switch to the Kanban to drag cards between statuses, or open the full activity workspace for a single lead.
- List, Kanban and activity drawer views
- Rich filters plus favourite and archive
- CSV / Excel import wizard with column mapping
Lead assignment
Assign leads manually in bulk, or let the assignment service route them by strategy and eligible roles with round-robin per lead source. Every change is stored for response-time and ownership reporting.
- Manual bulk assign
- Round-robin per lead source
- Auto-claim on inbound social replies
Follow-up schedules
Schedules are quick reminders on a contact with a date, owner, status and note. A nightly command flips anything past due to Overdue, and entries also appear on the lead timeline.
- List, Kanban and summary cards
- Create straight from a lead's timeline
- Nightly overdue sweep