Compliance watchpoints
The Law on Personal Data Protection No. 99-Z (7 May 2021, in force since November 2021) is the national framework. Given sanctions exposure and reported platform-access restrictions, validate current market access, payment/processing routes and compliance requirements before committing budget.
How to launch on Chronex360
Treat Belarus as a market requiring case-by-case validation: confirm current WhatsApp accessibility for the target audience, sanctions/export-control exposure and payment processing before configuring campaigns.
Recommended social-to-WhatsApp growth flow
Meta ad / Instagram DM / Facebook message → Chronex360 lead source → WhatsApp qualification → agent assignment → task or schedule → proposal/catalogue/order → follow-up → conversion reporting. Use Marketing templates only for opted-in promotional outreach; use Utility for requested/transaction-triggered updates; use Service replies when the customer starts the conversation.
What to track
Lead volume by source, opt-in rate, first-response time, qualified-lead rate, agent follow-up adherence, template delivery/reply rate, conversion rate, order/revenue attribution where applicable, and opt-out/blocked rate.