Compliance watchpoints
Act No. 110/2019 Coll., on Personal Data Processing, implements GDPR nationally. Use documented opt-in for marketing templates, minimal data retention and a clear opt-out path.
How to launch on Chronex360
Use Czech-first templates and route Facebook/Instagram leads into a single WhatsApp pipeline. Automate FAQ/qualification flows before human handoff and measure response time and conversion.
Recommended social-to-WhatsApp growth flow
Meta ad / Instagram DM / Facebook message → Chronex360 lead source → WhatsApp qualification → agent assignment → task or schedule → proposal/catalogue/order → follow-up → conversion reporting. Use Marketing templates only for opted-in promotional outreach; use Utility for requested/transaction-triggered updates; use Service replies when the customer starts the conversation.
What to track
Lead volume by source, opt-in rate, first-response time, qualified-lead rate, agent follow-up adherence, template delivery/reply rate, conversion rate, order/revenue attribution where applicable, and opt-out/blocked rate.