Compliance watchpoints
A specific, currently enforced personal-data-protection law was not confirmed in current research. Use a conservative default: explicit marketing opt-in, minimal data collection, clear business identification and an easy opt-out.
How to launch on Chronex360
Treat this as a smaller, lower-volume market and validate demand with a pilot campaign before scaling. Use French-first templates, automated qualification and agent assignment, with conservative data-handling practices given the limited regulatory clarity.
Recommended social-to-WhatsApp growth flow
Meta ad / Instagram DM / Facebook message → Chronex360 lead source → WhatsApp qualification → agent assignment → task or schedule → proposal/catalogue/order → follow-up → conversion reporting. Use Marketing templates only for opted-in promotional outreach; use Utility for requested/transaction-triggered updates; use Service replies when the customer starts the conversation.
What to track
Lead volume by source, opt-in rate, first-response time, qualified-lead rate, agent follow-up adherence, template delivery/reply rate, conversion rate, order/revenue attribution where applicable, and opt-out/blocked rate.